According to investigations from FIRDI (Food Industry Research and Development Institute), 2012 saw an 18% growth in new beverage products in Taiwan, with a total of 366 new listings (see Table 1). This includes 324 drinks, representing a growth of 37%; liquid milk and grain cereal milk all saw a slide in the percentage of new products, with just 23 and 19 new listings respectively....
1.2012 18% Growth in New Product
2. 2013 Trends:Health, Natural, and Technology upgrade
Table 1 New Beverage Products in Taiwan, 2012